West Virginia Department of Commerce Coldwater Creek

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Coldwater Creek

Coldwater Creek

Training helps clothing company stay competitive

Coldwater Creek
Project Type:
Location: Wood County
Coldwater Creek began in 1984 as a home business with one phone, an extra-long cord, a closet stuffed with merchandise and a fierce determination to set new standards for mail order service.

Today, Coldwater Creek is a leading specialty retailer of women’s apparel, gifts, jewelry and accessories. Merchandise is sold through a growing number of premium retail stores throughout the country, direct-mail catalogs and through an e-commerce web site at www.coldwatercreek.com. The company’s state-of-the-art distribution center is located in Mineral Wells, W.Va.

The training needs at Coldwater Creek’s distribution center are wide-ranging. Information technology (IT) professionals, as well as engineers and operations leaders, work together to meet the needs of their customers, and all require different skills.

With the help of the GGWFP, Coldwater Creek has offered a variety of training. Entry level employees had the opportunity to complete Microsoft software application training in order to fill lead positions for the busy holiday season. The operations team completed Conflict Resolution and Leadership Development courses to better serve their teams. IT professionals and engineers received training in SAP (the company’s enterprise resource planning system), Marketing Strategies and Software Applications.

Being competitive, while maintaining a small-town, West Virginia-family atmosphere is important to Coldwater Creek. The GGWFP plays a crucial role in helping the company and its employees maintain the quality and service standards for which Coldwater Creek is so well-known.

“Through the partnership of Coldwater Creek and the GGWFP, I've obtained the knowledge and skills necessary to allow me to further my career while working with the dedicated associates at our Mineral Wells facility.”

Eric Ritchie
Director of Inventory Control & Security
Coldwter Creek